NEWSROOM SERVICES

NEWSROOM SERVICES

YOUR SOCIAL MEDIA CONTENT STUDIO

CRAFTING YOUR STORIES FOR TODAY'S AUDIENCES

News consumers have shifted from traditional print and broadcast outlets to social platforms where short-form visual storytelling dominates their feeds. Does your newsroom lack the specialized talent, equipment and workflows required to produce content that meets audience expectations for professional quality and rapid turnaround?

Our social media content studio provides a one stop solution.

WHY US?

Storytelling matters. Our team of award-winning filmmakers deliver cinematic narratives that deepen audience trust, elevate brand authority and drive measurable impact for newsrooms. Our work has been featured on HBO, ABC, NBC, ESPN, DirecTV, 20th Century Fox, and more.

OUR CONTENT CREATION SERVICES

Winters Rock offers a selection of services to help your newsroom get your journalism to interested readers - from branded carousels, to social media videos, to documentary films.

CASE STUDY: CENTER FOR MEDIA AND DEMOCRACY

  • Client: Center for Media and Democracy (CMD)

  • Services: Social Media Video Production, Campaign Website Development, Digital Content Creation

  • Platforms: X (formerly Twitter), Instagram, Facebook, YouTube

  • Results: Over 130,000 views on X; Nationwide participation in the "Let Freedom Ring" campaign

OVERVIEW:

CMD engaged Winters Rock to distill a comprehensive article on the constitutional convention into an engaging social media video. Utilizing our in-house ambassador program, we transformed complex content into a dynamic format, achieving over 130,000 views on X alone.

Following this success, CMD collaborated with us on their "Let Freedom Ring" campaign, commemorating the 250th anniversary of the American Revolution. Our team developed the official campaign website, produced compelling social media videos, and designed visually engaging carousel content.

IMPACT:

  • The "Let Freedom Ring" campaign saw nationwide participation, with faith communities across the country ringing bells in solidarity on April 18, 2025.

  • The campaign's digital content fostered meaningful online conversations around democracy and civic engagement.

CONCLUSION:

Through strategic content creation and digital engagement, Winters Rock successfully amplified CMD's messaging, driving significant public participation and awareness for their initiatives.